<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>AirDye® - Good for Water &#187; lifestyle</title>
	<atom:link href="http://blog.airdye.com/goodforwater/category/lifestyle/feed/" rel="self" type="application/rss+xml" />
	<link>http://blog.airdye.com/goodforwater</link>
	<description></description>
	<lastBuildDate>Wed, 28 Jul 2010 14:00:02 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0</generator>
		<item>
		<title>don&#8217;t recycle that plastic bag</title>
		<link>http://blog.airdye.com/goodforwater/2010/07/16/dont-recycle-that-plastic-bag/</link>
		<comments>http://blog.airdye.com/goodforwater/2010/07/16/dont-recycle-that-plastic-bag/#comments</comments>
		<pubDate>Fri, 16 Jul 2010 20:00:48 +0000</pubDate>
		<dc:creator>Robin Bertelsen</dc:creator>
				<category><![CDATA[lifestyle]]></category>
		<category><![CDATA[recycling]]></category>
		<category><![CDATA[green genius]]></category>
		<category><![CDATA[plastic bags]]></category>
		<category><![CDATA[plastic film]]></category>

		<guid isPermaLink="false">http://blog.airdye.com/goodforwater/?p=2152</guid>
		<description><![CDATA[Recycling is a hot topic for us. As we&#8217;ve talked about here, here, here, and here, we believe more needs to be done to make recycling effortless and automatic. But, there&#8217;s one type of plastic that should never end up in your recycling bin: plastic bags. In the lingo of recyclers, plastic bags, dry cleaning bags, [...]]]></description>
			<content:encoded><![CDATA[<p>Recycling is a hot topic for us. As we&#8217;ve talked about <a href="http://blog.airdye.com/goodforwater/category/recycling/page/2009/07/21/bottles-to-boxers-part-1/"title="Bottles to Boxers How plastic trash becomes fabric"  target="_blank">here</a>, <a href="http://blog.airdye.com/goodforwater/2010/07/08/eco-friendly-conferences/"title="Eco-friendly Conferences" >here</a>, <a href="http://blog.airdye.com/goodforwater/2010/05/10/textile-recycling-gets-a-boost-in-australia/"title="Textile Recycling"  target="_self">here</a>, and <a href="http://blog.airdye.com/goodforwater/2010/05/05/making-used-fashion-fun-to-buy-and-sell/"title="Making used fashion fun to buy and sell" >here</a>, we believe more needs to be done to make recycling effortless and automatic. But, there&#8217;s one type of plastic that should never end up in your recycling bin: plastic bags.</p>
<p>In the lingo of recyclers, plastic bags, dry cleaning bags, shopping bags, Ziploc bags, tarps, bubble wrap, Saran wrap, and so on are called film. Most recyclers don&#8217;t want any type of plastic bags, even when they are marked with a recycling symbol that they usually process. They also do not want bio-based or compostable bags; these plastics are not recyclable either. The problem with plastic film is that it clogs and damages recycling machinery.</p>
<p>What this means is that all those tons of bags, tarps, and other plastic film are ending up in our landfill or <a href="http://www.cnn.com/2010/WORLD/americas/02/16/vbs.toxic.garbage.island/index.html" rel="nofollow" title="CNN: Toxic Garbage Island"  target="_blank">floating in the ocean</a>.</p>
<p>Unfortunately, unless you&#8217;re living an extreme-green life, you probably feel as if you can&#8217;t do without plastic bags. But you can alway use less. Here are a few tips to reduce your plastic bag use:</p>
<p><img class="aligncenter size-full wp-image-2157" title="Plastic Bags Drying on a Line" src="http://blog.airdye.com/goodforwater/wp-content/uploads/2010/07/plastic-bags-drying.jpg" alt="" width="600" height="400" /></p>
<h2>reuse the plastic bags you do have</h2>
<p>We have a little story to tell here. A friend, Brian, traveled to Ireland to see his mother a few years back. He had several large Ziploc-type bags in his luggage and his mother asked if she could have them. Brian of course gave them to her and thought nothing of it. He went back for another visit six months later. One of the first things she had asked him was if he had anymore of the bags, as the ones from Brian&#8217;s last visit were wearing out. Clearly, Brian&#8217;s mum knows how to reuse!</p>
<p>No doubt in your house right now there are all types of plastic bags. Now that you have them, do make the most of them. Wash and reuse produce or Ziploc bags. They clean up really well and clearly can be used multiple times. On top of being eco-friendly, you&#8217;ll also save some green. Just think about it, if you reuse each of your bags just one time, you cut the price of them in half.</p>
<h2><strong>return the plastic bags</strong></h2>
<p>It happens to the best of us, you end up with a thin plastic shopping bag. You&#8217;ve reused it and are ready to toss it in the can, but don&#8217;t! Instead, take it back to the store. Most grocery stores have bins right by the front door for your old bags. You can recycle bags from any store as long as they are #2 or #4. Do remember to clean out the bags before tossing them into the recycling bin. Some communities do have  facilities that <a href="http://www.plasticbagrecycling.org/plasticbag/s01_consumers.html" rel="nofollow"  target="_blank">collect and recycle plastic bags</a>, so check to see what&#8217;s available in your area.</p>
<p>Many of the recycled plastic film and bags end up as composite lumber decking. According to the <a href="http://www.plasticbagrecycling.org/08.0/RecyclingFactSheet.pdf" rel="nofollow"  target="_blank">American Chemistry Council</a>, in 2006, 812 million pounds of the stuff was recycled. Enough to manufacture almost 1.5 million composite lumber decks.</p>
<p><img class="aligncenter size-full wp-image-2160" title="Eco Friendly Shopping Bags full of food" src="http://blog.airdye.com/goodforwater/wp-content/uploads/2010/07/reusable-grocery-bags.jpg" alt="" width="600" height="400" /></p>
<h2>buy reusable grocery bags, and use them</h2>
<p>Might we suggest that as soon as you take your groceries out of the bags, turn right around and put the bags right back into the car. That way you don&#8217;t even have to thing about it when you go to the store next time. Worst case, you have to run back to the car before checking out to grab your bags.</p>
<p>One other thought on this, avoid buying reusable bags made from virgin plastic. There are plenty of eco-friendly bags now made from recycled plastic, organic cotton, hemp, or canvas.</p>
<h2><strong>choose biodegradable bags</strong></h2>
<p>The move away from virgin plastic bags that can&#8217;t be recycled is creating an entire new product line. One of the companies we&#8217;ve noticed recently is <a href="http://thegreengenius.com" rel="nofollow" title="Green Genius Biodegradable Plastic Bags" >Green Genius</a>. As they point out normal plastic bags never biodegrade. But they&#8217;ve created a line of trash and food bags which have their &#8220;magic ingredient&#8221; EcoPure. This organic material makes the bags a tasty meal for the microbes which live in landfills. This video will explain&#8230;</p>
<p style="text-align: center;"><span class="youtube">
<object width="480" height="385">
<param name="movie" value="http://www.youtube.com/v/mqemmDNfR3I&amp;color1=d6d6d6&amp;color2=f0f0f0&amp;border=0&amp;fs=1&amp;hl=en&amp;autoplay=0&amp;showsearch=0?rel=1" />
<param name="allowFullScreen" value="true" />
<embed wmode="transparent" src="http://www.youtube.com/v/mqemmDNfR3I&amp;color1=d6d6d6&amp;color2=f0f0f0&amp;border=0&amp;fs=1&amp;hl=en&amp;autoplay=0&amp;showsearch=0?rel=1" type="application/x-shockwave-flash" allowfullscreen="true" width="480" height="385"></embed>
<param name="wmode" value="transparent" />
</object>
</span><p><a href="http://www.youtube.com/watch?v=mqemmDNfR3I"><img src="http://img.youtube.com/vi/mqemmDNfR3I/default.jpg" width="130" height="97" border=0></a></p><p><a href="http://www.youtube.com/watch?v=mqemmDNfR3I">www.youtube.com/watch?v=mqemmDNfR3I</a></p></p>
<p>There are so many good reasons for reducing plastic use. What&#8217;s it&#8217;s going to take to get you to reduce, reuse, and recycle plastic bags? And for those of you who are already saving money, reducing pollution, decreasing our need for oil, and lowering your exposure to harmful chemicals, what&#8217;s your best tip?
<div class="tweetmeme_button" style="float: right; margin-left: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F07%2F16%2Fdont-recycle-that-plastic-bag%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F07%2F16%2Fdont-recycle-that-plastic-bag%2F&amp;source=airdye&amp;style=normal&amp;service=bit.ly" height="61" width="50" /><br />
			</a>
		</div>
]]></content:encoded>
			<wfw:commentRss>http://blog.airdye.com/goodforwater/2010/07/16/dont-recycle-that-plastic-bag/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>a wedding to build water wells</title>
		<link>http://blog.airdye.com/goodforwater/2010/06/17/a-wedding-to-build-water-wells/</link>
		<comments>http://blog.airdye.com/goodforwater/2010/06/17/a-wedding-to-build-water-wells/#comments</comments>
		<pubDate>Thu, 17 Jun 2010 14:00:04 +0000</pubDate>
		<dc:creator>Robin Bertelsen</dc:creator>
				<category><![CDATA[lifestyle]]></category>
		<category><![CDATA[charity:water]]></category>
		<category><![CDATA[water wells]]></category>

		<guid isPermaLink="false">http://blog.airdye.com/goodforwater/?p=2036</guid>
		<description><![CDATA[Last week we told you about how families in some drought-stricken parts of India are moving their wedding receptions out of town to ensure there&#8217;s plenty of clean water for the party. This week we heard about Alex and Kristen&#8217;s wedding. They didn&#8217;t have to choose a venue based on water availability, but water was [...]]]></description>
			<content:encoded><![CDATA[<p>Last week we told you about how families in some drought-stricken parts of India are moving their <a href="http://blog.airdye.com/goodforwater/2010/06/11/boston-preps-for-rising-seas-singapores-water-scarcity-strategies/" target="_blank">wedding receptions</a> out of town to ensure there&#8217;s plenty of clean water for the party.</p>
<p><img class="alignright size-full wp-image-2039" title="Kristen and Alex at their wedding where guests donated money for water wells" src="http://blog.airdye.com/goodforwater/wp-content/uploads/2010/06/kristen-alex-wedding-for-water-wells.jpg" alt="" width="290" height="290" />This week we heard about Alex and Kristen&#8217;s wedding. They didn&#8217;t have to choose a venue based on water availability, but water was still a central player in the event. Instead of gifts from Crate and Barrel, Macys, or Target, Alex and Kristen asked their guests to <a href="http://www.charitywater.org/blog/ctw05182010/" rel="nofollow" title="Charity:Water campaign to watch: no crockpots, just water."  target="_blank">donate to fund a water well project</a>.</p>
<p>Kristen became aware of how water scarcity is such a significant problem during a trip to Africa last year. There she saw first hand how the women and children walked for miles in Ethiopia to collect water for their daily needs. Kristen told Charity:Water, &#8220;There was no running water in the operating rooms. And we vowed when we left that we were going to do something.&#8221;</p>
<p>Kristen and three friends funded a well last fall, but she knew she wanted to do more. She talked it over with her fiancee, Alex, and they both agreed that they didn&#8217;t need more stuff. Instead, on their wedding invitations and via email reminders, the couple told guests that if they wanted to give a gift, to donate to Charity:Water instead, which would build water wells in Africa.</p>
<p>How did it turn out? Great! Kristen and Alex set a goal of $5,000. They were able to raise that much well before the wedding and started up a second campaign. In the end, their wedding raised more than $11,000 which will help over over 110 families with several water wells.</p>
<p>We think this is pretty cool and wish Alex and Kristen a lifetime of happiness.</p>
<p>Would you give up a birthday, anniversary, or even wedding gifts in exchange for helping families <em>without</em> water become families <em>with</em> water?
<div class="tweetmeme_button" style="float: right; margin-left: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F06%2F17%2Fa-wedding-to-build-water-wells%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F06%2F17%2Fa-wedding-to-build-water-wells%2F&amp;source=airdye&amp;style=normal&amp;service=bit.ly" height="61" width="50" /><br />
			</a>
		</div>
]]></content:encoded>
			<wfw:commentRss>http://blog.airdye.com/goodforwater/2010/06/17/a-wedding-to-build-water-wells/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>could you take the refashion pledge?</title>
		<link>http://blog.airdye.com/goodforwater/2010/06/10/could-you-take-the-refashion-pledge/</link>
		<comments>http://blog.airdye.com/goodforwater/2010/06/10/could-you-take-the-refashion-pledge/#comments</comments>
		<pubDate>Thu, 10 Jun 2010 14:00:25 +0000</pubDate>
		<dc:creator>Robin Bertelsen</dc:creator>
				<category><![CDATA[fashion]]></category>
		<category><![CDATA[lifestyle]]></category>
		<category><![CDATA[ecofashionista]]></category>
		<category><![CDATA[etsy]]></category>
		<category><![CDATA[marisa]]></category>
		<category><![CDATA[refashion]]></category>
		<category><![CDATA[sustainable consumption]]></category>
		<category><![CDATA[uniform project]]></category>

		<guid isPermaLink="false">http://blog.airdye.com/goodforwater/?p=1968</guid>
		<description><![CDATA[Could you do it: Buy no new clothes for a year? That means staying out of the mall. And for goodness sake, no online shopping sprees. If you&#8217;re committed to a green lifestyle, perhaps you should consider taking the refashioned wardrobe pledge. Just what is &#8220;refashion&#8221;? This term is springing up all over and means [...]]]></description>
			<content:encoded><![CDATA[<p>Could you do it: <em>Buy no new clothes for a year?</em> That means staying out of the mall. And for goodness sake, no online shopping sprees. If you&#8217;re committed to a green lifestyle, perhaps you should consider taking the refashioned wardrobe pledge.</p>
<p><img class="size-full wp-image-1971 alignright" title="An old pair of jeans get refashioned into a cute denim clutch" src="http://blog.airdye.com/goodforwater/wp-content/uploads/2010/06/jeans-to-clutch-refashioned.jpg" alt="" width="290" height="419" />Just what is &#8220;refashion&#8221;? This term is springing up all over and means that people are taking their old clothes and remaking them, buying someone else&#8217;s &#8220;old fashions&#8221; and wearing them as is, or creating something completely new. Kinda like the hand-me-downs you might have worn as a kid, but much more fashionable and they actually fit.</p>
<p>You can see the movement spreading with eBay&#8217;s new <a href="http://green.ebay.com/" rel="nofollow" title="eBay Green"  target="_blank">recycled fashion site</a>, over at <a href="http://etsy.com" rel="nofollow" title="Etsy"  target="_blank">etsy.com</a> where everything is handmade, and niche sites such as <a href="http://wardroberefashion.net/" rel="nofollow" title="Wardrobe Refashion"  target="_blank">Wardrobe Refashion</a>.</p>
<p>Taking the refashion pledge takes more than just finding that barely used designer top at the thrift store. To be successful, you&#8217;ve got to have imagination and a great sewing machine.</p>
<p>Many re-fashionistas are creating entirely new pieces from old, tired items. Take the pair of jeans on the right. They get a new life as a clutch from the one of the talented seamstress who contributes to Wardrobe Refashion. What we love about this group is that members pledge to <a href="http://nikkishell.typepad.com/wardroberefashion/the_pledge.html" rel="nofollow" title="Refashion Pledge"  target="_blank">maintain a sustainable closet</a> and promise not to buy anything new for two, four, or six months. But even this hardcore community knows one can fall off the wagon every now and then, so members are allowed to use a virtual &#8220;Get out of Refashionista Jail Free card&#8221; every two months.</p>
<p>Just about a month ago Sheena Matheiken wrapped up a year of wearing the same dress (well OK, seven dresses that were all exactly alike) each day for a year with her <a href="http://www.theuniformproject.com" rel="nofollow" title="The Uniform Project"  target="_blank">Uniform Project.</a> Sheena challenged herself to living a year in sustainable fashion. With no small bit of creativity and a great eye for layering, Sheena seemed fresh and fashionable each day. She grew quite a following over the last year and turned her experience into a fund raising effort for school kids in India.</p>
<p><img class="aligncenter size-full wp-image-1972" title="Three outfits from the Uniform Project. The dress solo and two other photos with lots of layers and accessories." src="http://blog.airdye.com/goodforwater/wp-content/uploads/2010/06/uniform-project.jpg" alt="" width="600" height="400" /></p>
<p>Now we have Marisa. Her pledge is in <a href="http://newdressaday.wordpress.com/" rel="nofollow" title="New Dress a Day - Refashionista"  target="_blank">365 days to make 365 articles of clothing</a> on a budget of $365. Her blog <em>New Dress A Day</em> is great fun and inspirational. She&#8217;s taken some pretty crazy items from thrift stores and made shirts, dresses, and more that could easily be found on the racks at the mall. What do you think of this refashioned former monstrosity?</p>
<p><img class="aligncenter size-full wp-image-1970" title="An old blue muumuu becomes a refashioned new dress" src="http://blog.airdye.com/goodforwater/wp-content/uploads/2010/06/marisa-365-days-365-garment.jpg" alt="" width="600" height="400" /></p>
<p>Clearly, one can have an eco-friendly closet and live stylishly with recycled fashion. But it sure helps to be handy with the sewing machine or have that great eye for just the right accessory that will make something old feel new again. I&#8217;m not sure how much hope there is for those of us who can&#8217;t thread a needle!</p>
<p>If you&#8217;re thinking about taking a trip to the thrift store here are <a href="http://www.ecosalon.com/thrift-store-reconnaissance-youre-on-an-eco-fashion-mission/" rel="nofollow" title="Thrift store shopping tips for ecofashion success"  target="_blank">some tips from Ecosalon</a> to ensure your finds become awesome refashioned creations.</p>
<p>What are your suggestions for refashioning your wardrobe? Could you make a commitment not to buy anything new for an entire year?
<div class="tweetmeme_button" style="float: right; margin-left: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F06%2F10%2Fcould-you-take-the-refashion-pledge%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F06%2F10%2Fcould-you-take-the-refashion-pledge%2F&amp;source=airdye&amp;style=normal&amp;service=bit.ly" height="61" width="50" /><br />
			</a>
		</div>
]]></content:encoded>
			<wfw:commentRss>http://blog.airdye.com/goodforwater/2010/06/10/could-you-take-the-refashion-pledge/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>third annual greendex: survey of sustainable consumption</title>
		<link>http://blog.airdye.com/goodforwater/2010/06/08/third-annual-greendex-survey-of-sustainable-consumption/</link>
		<comments>http://blog.airdye.com/goodforwater/2010/06/08/third-annual-greendex-survey-of-sustainable-consumption/#comments</comments>
		<pubDate>Tue, 08 Jun 2010 14:00:00 +0000</pubDate>
		<dc:creator>Robin Bertelsen</dc:creator>
				<category><![CDATA[lifestyle]]></category>
		<category><![CDATA[globescan]]></category>
		<category><![CDATA[greendex]]></category>
		<category><![CDATA[india]]></category>
		<category><![CDATA[national geographic]]></category>
		<category><![CDATA[spain]]></category>
		<category><![CDATA[sustainable consumption]]></category>
		<category><![CDATA[u.s.]]></category>

		<guid isPermaLink="false">http://blog.airdye.com/goodforwater/?p=1928</guid>
		<description><![CDATA[Americans and Canadians rank at the bottom of the list for sustainable consumers. For the third year in a row National Geographic and GlobeScan have conducted the Greendex survey to see which country has the greenest consumers. In each of the 17 chosen countries, 1,000 people answered a comprehensive set of questions online. The goal [...]]]></description>
			<content:encoded><![CDATA[<p><em>Americans and Canadians rank at the bottom of the list for sustainable consumers.</em></p>
<p>For the third year in a row National Geographic and GlobeScan have conducted the <a href="http://environment.nationalgeographic.com/environment/greendex/" rel="nofollow" title="National Geographic / GlobeScan Greendex Survey 2010"  target="_blank">Greendex survey</a> to see which country has the greenest consumers. In each of the 17 chosen countries, 1,000 people answered a comprehensive set of questions online. The goal was to measure &#8220;consumer behavior in 65 areas relating to housing, transportation, food and consumer goods.&#8221;</p>
<p>Since you&#8217;re probably wondering how your country did we won&#8217;t make you wait until the end of the article to find out. In overall rankings, consumers in India, Brazil, and China had the honor of leaving the lightest environmental footprint. As a matter of fact, India has been in the top three each year, and made the most progress towards even more sustainable behaviors.</p>

<div id="easyChartDiv51c58001" style='width:100%;'  style='text-align:center;' align='center'>
<!-- Easy Chart Builder by dyerware -->
<img id="easyChartDiv51c58001_img" style='text-align:center;float:center;' alt='Visit AirDye Good for Water at http://blog.airdye.com to see this chart' title=''  align='center' border='0' />

</div>
<script type="text/javascript">
//<![CDATA[
wpEasyChart.wpNewChart("easyChartDiv51c58001", {"type":"horizbar","width":"600","height":"650","title":"Greendex 2010 Rankings","minaxis":"","groupnames":"2010,2009,2008","groupcolors":"005CAB,AFBD22,767256,f0b82d,A3A3A3,007070,00FFFF,CC7000,00CC70,CC0070,7000CC,A370CC","valuenames":"India, Brazil, China, Mexico, Argentina, Russia, Hungary, S. Korea, Sweden, Spain, Australia, Germany, Japan, U.K., France, Canada, U.S.","group1values":"62.60,58.00,57.30,54.80,54.20,54.20,54.10,52.80,50.70,50.40,50.30,50.00,49.70,49.60,48.90,47.90,45.00","group2values":"59.50,57.30,56.70,53.80,54.70,52.00,53.30,54.60,51.10,51.40,50.50,51.10,49.30,49.40,49.50,47.50,43.70","group3values":"58.00,58.60,55.20,52.70,,51.10,51.70,,,48.00,47.80,48.10,47.40,48.20,46.50,46.30,42.40","group4values":"0,0,0","group5values":"0,0,0","group6values":"0,0,0","group7values":"0,0,0","group8values":"0,0,0","group9values":"0,0,0","group10values":"0,0,0","group11values":"0,0,0","group12values":"0,0,0","group1markers":"","group2markers":"","group3markers":"","group4markers":"","group5markers":"","group6markers":"","group7markers":"","group8markers":"","group9markers":"","group10markers":"","group11markers":"","group12markers":"","markercolor":"005cab","imagealtattr":"Visit AirDye Good for Water at http:\/\/blog.airdye.com to see this chart","imagetitleattr":"","hidechartdata":true,"chartcolor":"FFFFFF","chartfadecolor":"","datatablecss":"hentry easyChartDataTable","imgstyle":"text-align:center;float:center;","watermark":"","watermarkvert":"","watermarkcolor":"EBEBEB","currency":"","precision":""});
//]]&gt;
</script>
<p>At the bottom of the list were the Canadians and Americans. Take a close look at those numbers. U.S. consumers ranked lower than any other group of consumers, even since the survey started in 2008.</p>
<p>The Greendex survey had a great deal of information about the choices consumers are making. We&#8217;re focused on the differences between India, Spain, and the U.S. to see how consumers in these three countries behaved.</p>
<h2>understanding the issue</h2>
<p>To know why people behave the way they do, it&#8217;s often telling to know what&#8217;s important to them. The survey asked an open ended question of what&#8217;s the most critical national issue. Overall, the enviornment ranked fifth behind economic and political problems, unemployment, and crime. The country where a significant number of consumers did site the environment as a concern was China with 37 percent of the people mentioning it. On the other hand, Americans and Spaniards didn&#8217;t mention it at all.</p>
<p>On a global level, people were still concerned about the economy, but environmental issues jumped way up when people were prompted with specific choices. Indians were extremely concerned about fresh water shortages, global warming, as well as water and air pollution. These issues were noted by well over 80 percent of the consumers polled on the subcontinent. For the Spanish and Americans, the economy was by far the top concern with environmental issues way down the list. For Spanish consumers, climate change was said to be a concern for 62 percent. And of environmental issues concerning the Americans, water pollution toped the list at 54 percent.</p>
<p><DIV style="padding: 2px; margin: 1em 1.5em 1em 0.5em; background: #afbd22 none repeat scroll 0% 0%; border: solid; border-width: thin; border-color: #afbd22; display: block; float: right; width: 20em;"><DIV style="padding: 5px; color: #005cab; font-weight: bold; font-size: 9pt; text-align:center;">did you know?</DIV><DIV style="background: #FEFFF7; padding: 0.5em; color: #0062A8;"></p>
<p><em>What&#8217;s the number one cause of the general warming of the Earth&#8217;s atmosphere.</em> Fifty-two percent of Americans correctly answered the question while 44 percent of the Indian&#8217;s polled got it right as did 57 percent of the Spaniards.</p>
<p><em>Which crop needs the most water to produce: beef, melons, cereal grains, or lettuce?</em> Both Indian and Spanish consumers were way off the mark with only 10 percent and 26 percent, respectively, knowing that beef was the thirstiest of the group. Americans did a bit better; 46 percent of them answered correctly.</p>
<p><em>How much fresh water is there on Earth?</em> Each of the three groups of consumers were about even with this question with only 24 to 26 percent of them knowing that less than five percent of the water on the planet isn&#8217;t salty. And just so you know, of that small slice, only .5 percent is accessible. The rest is frozen.</DIV></DIV></p>
<h2>eco-friendly housing</h2>
<p>Living in an industrialized nation means you probably have hot water, home heating, maybe even air conditioning. Which are all reasons why Spanish and American consumers ranked below the Indian ones. Indeed, fewer than half of Indian respondents said they had home heating systems. While 94 percent of Americans did. Fortunately, most U.S. homes also had insulation. One area that&#8217;s in Spain&#8217;s favor was the boom of solar-powered electricity projects built in the last few years. Consumers there had more choices to buy green energy than in many other countries.</p>
<h2>sustainable dining</h2>
<p>The number one behavior that can dramatically increase the carbon footprint of the kitchen table is meat. The more you eat red meat, the greater impact you have on the environment. No doubt you can guess that of the three countries we&#8217;re focusing on, Indian consumers ate the least. In fact, they had the lowest beef consumption of all the countries surveyed.</p>
<h2>green goods</h2>
<p>An ideal way to be an environmentally-friendly consumer is to reduce consumption and recycle what you&#8217;re done with. For those taking the survey, around 65 percent of both the Indian and American&#8217;s said they prefer to fix something rather than replace it. While just over half of the Spanish said the same.</p>
<p>When you do need something &#8220;new&#8221; the survey showed a growing number of Americans and Indians were leaning towards buying&#8221;used.&#8221; In 2008, only 21 percent of the Indians said they&#8217;d buy used, but that number doubled to 42 percent on the 2010 survey.</p>
<p>More and more people are getting the message that single-use plastic shopping bags are bad for the enviornment. And overall, 55 percent of the consumers said they&#8217;re bringing their own reusable bags with them when they shop. While 82 percent of the French were carrying their own bags, Indian, Spanish, and American consumers could do much better as they weren&#8217;t even close to that number. Perhaps more anti-plastic bag laws will help. In Canada, the government imposed a 5¢ fee on each bag; now 74 percent of consumers there bring their own.</p>
<h2>how about you?</h2>
<p>An interesting finding of the Greendex survey was that clearly the Indian consumer was concerned about the environment–76 percent of them say so. However, a good portion of them, 54 percent, said that the seriousness of problem was exaggerated. Be that as it may, the Indian consumer was by far the greenest of all the sample countries and getting greener. We&#8217;ll have to see if this holds steady as more of their population moves into the middle class and starts to live a lifestyle closer to that of an American or Western European.</p>
<p>Of course, I was curious to see how my own consumer behaviors stacked up. I&#8217;m sad to say that I got a score of 51. I know I don&#8217;t ever want to live without hot water in my house, and sadly, the likelihood of me starting a garden is slim, but I&#8217;ll keep looking for ways to be a more sustainable consumer.</p>
<p>Take the shortened version of the <a href="http://environment.nationalgeographic.com/environment/greendex/calculator" rel="nofollow" title="Take the 2010 Greendex Survey"  target="_blank">Greendex survey</a> and see how sustainable your consumption is. Post your number below and share what you think of the Greendex survey.
<div class="tweetmeme_button" style="float: right; margin-left: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F06%2F08%2Fthird-annual-greendex-survey-of-sustainable-consumption%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F06%2F08%2Fthird-annual-greendex-survey-of-sustainable-consumption%2F&amp;source=airdye&amp;style=normal&amp;service=bit.ly" height="61" width="50" /><br />
			</a>
		</div>
]]></content:encoded>
			<wfw:commentRss>http://blog.airdye.com/goodforwater/2010/06/08/third-annual-greendex-survey-of-sustainable-consumption/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>hung out to dry, levi strauss puts up $10,000 for a better clothesline</title>
		<link>http://blog.airdye.com/goodforwater/2010/05/24/hung-out-to-dry-levi-strauss-puts-up-10000-for-a-better-clothesline/</link>
		<comments>http://blog.airdye.com/goodforwater/2010/05/24/hung-out-to-dry-levi-strauss-puts-up-10000-for-a-better-clothesline/#comments</comments>
		<pubDate>Mon, 24 May 2010 14:00:03 +0000</pubDate>
		<dc:creator>Robin Bertelsen</dc:creator>
				<category><![CDATA[lifestyle]]></category>
		<category><![CDATA[air dry]]></category>
		<category><![CDATA[clean air]]></category>
		<category><![CDATA[goodwill]]></category>
		<category><![CDATA[levi's]]></category>
		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://blog.airdye.com/goodforwater/?p=1886</guid>
		<description><![CDATA[Reducing energy and eliminating water use during the textile dyeing and decorating process is our life&#8217;s work. Unfortunately, that&#8217;s only small portion of what makes up your clothes carbon footprint. In fact, once you take that new pair of jeans home, that garment is going to keep on using lots of water and electricity. How&#8217;s [...]]]></description>
			<content:encoded><![CDATA[<p>Reducing energy and eliminating water use during the textile dyeing and decorating process is our life&#8217;s work. Unfortunately, that&#8217;s only small portion of what makes up your clothes carbon footprint. In fact, once you take that new pair of jeans home, that garment is going to keep on using lots of water and electricity.</p>
<p>How&#8217;s that possible? Easy, our washing machines and clothes dryers are to blame. If your an average family, six percent of your electric bill is due to your dryer use. In fact, half of the carbon footprint each garment leaves behind happens at the consumer level.</p>
<p><img class="aligncenter size-full wp-image-1891" title="Clothesline - an eco-friendly way to dry your clothes" src="http://blog.airdye.com/goodforwater/wp-content/uploads/2010/05/Clothesline-air-dry.jpg" alt="" width="600" height="450" /></p>
<p>What choice do you have though? Remember back thirty or forty years ago when many families, even middle class families, didn&#8217;t have a dryer? Instead they hung their clothes out to dry. My family did the same, and we lived on a third floor flat in San Francisco. Now, most of us want the convenience of a dryer, the warmth of a sweater right out of the machine. Perhaps the whole &#8220;clothesline look&#8221; just doesn&#8217;t appeal to you. But, what about the fresh smell of clothes dried outside? Not to mention the savings on your utility bill? And then there&#8217;s climate change to consider too.</p>
<p>Levi Strauss &amp; Co is out to change your mind about backyard clotheslines. They&#8217;ve launched the <a href="http://www.us.levi.com/care/contest.aspx" rel="nofollow" title="Levi's Clean Air Design Challenge"  target="_blank">Clean Air Design Challenge</a>. Starting June 1, you&#8217;re encouraged to submit an innovative design for a better clothesline. The goal is to find a sustainable and stylish way for us to air dry our clothes. The winner will snag $10,000.</p>
<p>If you&#8217;re not the inventor type, there&#8217;s still a part you can play. You can vote for your favorite designs and help choose the winner and take <a href="http://www.us.levi.com/care/pledge.aspx" rel="nofollow" title="Levi's Pledge"  target="_blank">the pledge</a> to:</p>
<ul>
<li>wash your jeans in cold</li>
<li>line dry them</li>
<li>donate old jeans to <a href="http://locator.goodwill.org/" rel="nofollow" title="Find a Goodwill location and donate your jeans"  target="_blank">Goodwill</a> when you&#8217;re done with them.</li>
</ul>
<p>This isn&#8217;t the first time Levi&#8217;s has been out front on <a href="sustainability" rel="nofollow" title="Levi's Sustainability Website"  target="_blank">sustainability</a>. They&#8217;ve been ahead of their peers in the clothing industry on issues such as child labor, water quality standards at the factories, and sustainable cotton production.</p>
<p>Are you ready to take the pledge? If not, what&#8217;s holding you back?</p>
<h5>photo credit: <a href="http://www.flickr.com/photos/professorbop/1332821329/" rel="nofollow" title="Professor Bob's Clothesline"  target="_blank">Professor Bob/Flickr</a></h5>
<div class="tweetmeme_button" style="float: right; margin-left: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F05%2F24%2Fhung-out-to-dry-levi-strauss-puts-up-10000-for-a-better-clothesline%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F05%2F24%2Fhung-out-to-dry-levi-strauss-puts-up-10000-for-a-better-clothesline%2F&amp;source=airdye&amp;style=normal&amp;service=bit.ly" height="61" width="50" /><br />
			</a>
		</div>
]]></content:encoded>
			<wfw:commentRss>http://blog.airdye.com/goodforwater/2010/05/24/hung-out-to-dry-levi-strauss-puts-up-10000-for-a-better-clothesline/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>what does certified organic mean?</title>
		<link>http://blog.airdye.com/goodforwater/2010/04/30/what-does-certified-organic-mean/</link>
		<comments>http://blog.airdye.com/goodforwater/2010/04/30/what-does-certified-organic-mean/#comments</comments>
		<pubDate>Fri, 30 Apr 2010 17:25:08 +0000</pubDate>
		<dc:creator>Robin Bertelsen</dc:creator>
				<category><![CDATA[lifestyle]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[iphone apps]]></category>
		<category><![CDATA[labels]]></category>

		<guid isPermaLink="false">http://blog.airdye.com/goodforwater/?p=1774</guid>
		<description><![CDATA[Have you ever stood in a store and wondered, &#8220;What does &#8216;USDA Certified Organic&#8217; mean on that label?&#8221; As a follow up to our post on eco-friendly clothing labels, a friend pointed out a very handy iPhone app that demystifies labels on clothing, food, cleaning products, personal care items, and more. Very handy! Best of [...]]]></description>
			<content:encoded><![CDATA[<p>Have you ever stood in a store and wondered, &#8220;What does &#8216;USDA Certified Organic&#8217; mean on that label?&#8221; As a follow up to our post on <a href="http://blog.airdye.com/goodforwater/2010/04/05/know-your-eco-friendly-labels/" target="_blank">eco-friendly clothing labels</a>, a friend pointed out a very handy iPhone app that demystifies labels on clothing, food, cleaning products, personal care items, and more. Very handy! Best of all, <a href="http://itunes.apple.com/us/app/label-lookup/id340129104?mt=8" rel="nofollow" title="Label Lookup for your iPhone"  target="_blank">Label Lookup</a> by SmartTools is free.</p>
<p>In the first 30 seconds playing with this app, we learned that the term &#8220;hypoallergenic&#8221; doesn&#8217;t really mean anything. There&#8217;s no third-party or government body that regulates it or verifies the claim. Good to know!</p>
<p style="text-align: center;"><img class="size-medium wp-image-1775" title="Label Lookup by SmartTools" src="http://blog.airdye.com/goodforwater/wp-content/uploads/2010/04/label-lookup-main-290x435.jpg" alt="" width="290" height="435" /> <img class="size-medium wp-image-1776" title="Label Lookup - What is Non-GMO?" src="http://blog.airdye.com/goodforwater/wp-content/uploads/2010/04/label-lookup-non-gmo-290x435.jpg" alt="" width="290" height="435" /></p>
<p>Mashable suggests <a href="http://mashable.com/2010/04/22/free-iphone-apps-green/" rel="nofollow" title="Mashable: 10 iphone apps to help you go green"  target="_blank">10 more iPhone apps to</a> help you go green. What other mobile phone apps do you use to help you stay on the eco-path?
<div class="tweetmeme_button" style="float: right; margin-left: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F04%2F30%2Fwhat-does-certified-organic-mean%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F04%2F30%2Fwhat-does-certified-organic-mean%2F&amp;source=airdye&amp;style=normal&amp;service=bit.ly" height="61" width="50" /><br />
			</a>
		</div>
]]></content:encoded>
			<wfw:commentRss>http://blog.airdye.com/goodforwater/2010/04/30/what-does-certified-organic-mean/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>know your eco-friendly labels</title>
		<link>http://blog.airdye.com/goodforwater/2010/04/05/know-your-eco-friendly-labels/</link>
		<comments>http://blog.airdye.com/goodforwater/2010/04/05/know-your-eco-friendly-labels/#comments</comments>
		<pubDate>Mon, 05 Apr 2010 21:01:29 +0000</pubDate>
		<dc:creator>Robin Bertelsen</dc:creator>
				<category><![CDATA[lifestyle]]></category>
		<category><![CDATA[eco-friendly products]]></category>
		<category><![CDATA[good housekeeping]]></category>

		<guid isPermaLink="false">http://blog.airdye.com/goodforwater/?p=1742</guid>
		<description><![CDATA[Shopping for eco-friendly products isn&#8217;t as easy as it should be. We&#8217;ve seen disposable diapers claim to be &#8220;natural&#8221; but what does that really mean? How about those &#8220;nontoxic&#8221; cleaning supplies or the patio set with the big &#8220;sustainable&#8221; sticker on it. What do these labels mean? Which ones show us the way to green [...]]]></description>
			<content:encoded><![CDATA[<p>Shopping for eco-friendly products isn&#8217;t as easy as it should be. We&#8217;ve seen disposable diapers claim to be &#8220;natural&#8221; but what does that really mean? How about those &#8220;nontoxic&#8221; cleaning supplies or the patio set with the big &#8220;sustainable&#8221; sticker on it. What do these labels mean? Which ones show us the way to green products and which ones are just greenwashing so the manufacturer can charge you more?</p>
<p>Good Housekeeping has a quick rundown of <a href="http://www.goodhousekeeping.com/home/green-living/how-to-buy-green-legitimate" rel="nofollow" title="Good Housekeeping Eco-friendly labels cheatsheet"  target="_blank">11 apparently eco-friendly labels</a>. The cheat sheet is handy because terms such as natural, don&#8217;t mean the same based on the type of product, and some don&#8217;t really mean anything. Here is a sample from the list of labels you&#8217;ve likely seen, if not purchased:</p>
<table align="center">
<tbody>
<tr>
<td style="text-align: center;"><strong>Term</strong></td>
<td style="text-align: center;"><strong>Definition</strong></td>
<td style="text-align: center;"><strong>Where you&#8217;d find it</strong></td>
<td style="text-align: center;"><strong>U.S. Gov&#8217;t Standards?</strong></td>
<td style="text-align: center;"><strong>Is it worth the cost?</strong></td>
</tr>
<tr>
<td><strong>Organic</strong></td>
<td>Ingredients are produced without most conventional pesticides, synthetic fertilizers, sewage sludge, growth hormones, antibiotics, bioengineering, etc. Helps reduce use of synthetic chemicals that can harm the environment and possibly create health risks.</td>
<td>Food, household cleaning products, personal-care products, dry cleaners</td>
<td>Yes, for all listed products except dry cleaning. Look for the &#8220;USDA organic&#8221; seal — except on food, where &#8220;organic&#8221; alone is also a trustworthy term.</td>
<td>Definitely. This label has the most impact on the planet.</td>
</tr>
<tr>
<td><strong>Natural</strong></td>
<td>For meat and poultry: minimally processed, with no artificial flavor, coloring, or chemical preservatives. For all the rest, no clear definition.</td>
<td>Food, household cleaning products, clothing, cosmetics, personal-care products</td>
<td>Yes, for meat and poultry; no, for everything else.</td>
<td>Only in meat and poultry (cuts down on synthetic chemicals).</td>
</tr>
<tr>
<td><strong>Nontoxic</strong></td>
<td>Ingredients pose no health risk.</td>
<td>Household cleaning products</td>
<td>No</td>
<td>It is not a real benchmark since manufacturers and consumer-health activists sometimes disagree on what is safe.</td>
</tr>
</tbody>
</table>
<p style="text-align: right;"><em>Source: Good Housekeeping</em></p>
<p style="text-align: left;">Did you realize that &#8220;nontoxic&#8221; doesn&#8217;t have any actual regulatory definition? Neither does &#8220;sustainable.&#8221; Be an educated consumer and <a href="http://www.goodhousekeeping.com/home/green-living/how-to-buy-green-legitimate" rel="nofollow" title="Good Housekeeping Eco-friendly labels cheatsheet"  target="_blank">check out the full list</a>.</p>
<div class="tweetmeme_button" style="float: right; margin-left: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F04%2F05%2Fknow-your-eco-friendly-labels%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F04%2F05%2Fknow-your-eco-friendly-labels%2F&amp;source=airdye&amp;style=normal&amp;service=bit.ly" height="61" width="50" /><br />
			</a>
		</div>
]]></content:encoded>
			<wfw:commentRss>http://blog.airdye.com/goodforwater/2010/04/05/know-your-eco-friendly-labels/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>laundry myths</title>
		<link>http://blog.airdye.com/goodforwater/2010/01/21/laundry-myths/</link>
		<comments>http://blog.airdye.com/goodforwater/2010/01/21/laundry-myths/#comments</comments>
		<pubDate>Fri, 22 Jan 2010 01:28:00 +0000</pubDate>
		<dc:creator>Robin Bertelsen</dc:creator>
				<category><![CDATA[lifestyle]]></category>
		<category><![CDATA[jeans]]></category>
		<category><![CDATA[levi's]]></category>
		<category><![CDATA[water consumption]]></category>
		<category><![CDATA[whirlpool]]></category>

		<guid isPermaLink="false">http://blog.airdye.com/goodforwater/?p=1555</guid>
		<description><![CDATA[Levi&#8217;s and Whirlpool did a bit of research and found that most American&#8217;s hold fast to a number of &#8220;laundry myths.&#8221; In their joint announcement yesterday, the companies found that most people believe: The temperature of the water in the washing machine doesn&#8217;t impact the environment. For best results, the washing machine must be full [...]]]></description>
			<content:encoded><![CDATA[<p>Levi&#8217;s and Whirlpool did a bit of research and found that most American&#8217;s hold fast to a number of &#8220;laundry myths.&#8221; In their <a href="http://www.levistrauss.com/news/PressReleaseDetail.aspx?pid=923" rel="nofollow" title="Levi's and Whirlpool Gauge Consumer Laundry Habits"  target="_blank">joint announcement yesterday</a>, the companies found that most people believe:</p>
<ol>
<li><img class="alignright size-full wp-image-1561" title="Jeans drying on the line - Laundry Myths" src="http://blog.airdye.com/goodforwater/wp-content/uploads/2010/01/drying-jeans.jpg" alt="" width="290" height="387" />The temperature of the water in the washing machine doesn&#8217;t impact the environment.</li>
<li>For best results, the washing machine must be full of water to really get the clothes clean.</li>
<li>You must wash your jeans after you&#8217;ve worn them even once.</li>
</ol>
<p>As you can probably guess, none of these are actually true.</p>
<p>You should wash in cold as often as possible, take a look at the <a href="http://blog.airdye.com/goodforwater/2010/01/04/i-do-30-save-energy-save-planet/"title="I do 30 - Wash your clothes in cold"  target="_blank">&#8220;Ido30&#8243; movement</a> to see what an impact this simple change can have.</p>
<p>New high-efficiency (HE) washing machines use up to 74 percent less water than conventional washers and do a great job of cleaning all types of fabric.</p>
<p>Jeans fade with each wash, so not only is it better for the environment for you to wear them a few times before tossing them into the laundry, your jeans will last longer–which is better for your wallet and the planet. Levi&#8217;s does suggest you turn them inside-out to fight fading.</p>
<p>But we did wonder, how often do you wash your jeans? <a href="http://bit.ly/7CBOMb" rel="nofollow" title="How often do you wash your jeans?"  target="_blank">Take our quick poll</a>.</p>
<h5>photo credit: <a href="http://www.flickr.com/photos/mimk/2416182148/" rel="nofollow" title="Mimk &quot;Born to be Blue&quot; photo"  target="_blank">mimk</a> / flickr</h5>
<div class="tweetmeme_button" style="float: right; margin-left: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F01%2F21%2Flaundry-myths%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F01%2F21%2Flaundry-myths%2F&amp;source=airdye&amp;style=normal&amp;service=bit.ly" height="61" width="50" /><br />
			</a>
		</div>
]]></content:encoded>
			<wfw:commentRss>http://blog.airdye.com/goodforwater/2010/01/21/laundry-myths/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>i do 30 to save energy and the planet</title>
		<link>http://blog.airdye.com/goodforwater/2010/01/04/i-do-30-save-energy-save-planet/</link>
		<comments>http://blog.airdye.com/goodforwater/2010/01/04/i-do-30-save-energy-save-planet/#comments</comments>
		<pubDate>Mon, 04 Jan 2010 23:17:45 +0000</pubDate>
		<dc:creator>Robin Bertelsen</dc:creator>
				<category><![CDATA[lifestyle]]></category>
		<category><![CDATA[cold water wash]]></category>
		<category><![CDATA[ido30]]></category>
		<category><![CDATA[laundry]]></category>

		<guid isPermaLink="false">http://blog.airdye.com/goodforwater/?p=1487</guid>
		<description><![CDATA[Over in Europe there&#8217;s an energy-saving campaign underway to encourage everyone to wash their clothes at 30 degrees Celsius. I do 30 launched in June and has 12,500 Facebook fans. The group is hoping to persuade politicians to support the development of environmentally friendly products by presenting signatures from thousands of consumers. I do 30 [...]]]></description>
			<content:encoded><![CDATA[<p>Over in Europe there&#8217;s an energy-saving campaign underway to encourage everyone to wash their clothes at 30 degrees Celsius. <a href="http://ido30.org" rel="nofollow" title="I do 30 website"  target="_blank">I do 30</a> launched in June and has 12,500 <a href="http://www.facebook.com/Ido30" rel="nofollow" title="I do 30 on Facebook"  target="_blank">Facebook</a> fans. The group is hoping to persuade politicians to support the development of environmentally friendly products by presenting signatures from thousands of consumers. <em>I do 30</em> was at the UN Climate Change Conference in Copenhagen and got the attention of some of the European Union&#8217;s leaders. <img class="alignright size-medium wp-image-1491" title="I do 30 Over Danish Crown Prince Frederik" src="http://blog.airdye.com/goodforwater/wp-content/uploads/2010/01/ido30-statement-bubble-290x435.jpg" alt="I do 30 Over Danish Crown Prince Frederik" width="290" height="435" /></p>
<p>While the initiative is primarily for Europeans, we wondered what it would mean for the planet if America joined in the fun.</p>
<p>Let&#8217;s start off with just how cold is 30º C? It&#8217;s actually not that cold, it&#8217;s 86º F. From a quick check of popular brands, it appears that on a typical washing machine sold in America, cold is 65º, warm is 85 to 105º and hot can be up to 120º. So, while many of us can&#8217;t dial in the exact temperature, we can make an turn the dial to wash on cold. We even found a <a href="http://www.enviromom.com/2008/02/washing-laundry.html" rel="nofollow" title="EnvioroMom.com"  target="_blank">group of moms</a> online who said that they not only saved money, but time too (less sorting), and their clothes were just as clean.</p>
<p><a href="http://www1.eere.energy.gov/consumer/tips/laundry.html " rel="nofollow" title="US Dept of Energy - Laundry Tips"  target="_blank">U.S. Department of Energy</a> says that 90 percent of the energy used to wash our clothes comes from heating the water. So, if you simply wash the majority of your loads on cold in one year this small action will save 860 pounds of carbon dioxide. That adds up to 45 million tons of CO2. That&#8217;s the same as 7.5 million cars coming off the road in America.</p>
<p>As an added bonus, you&#8217;d save $60 to $100 a year.</p>
<p>Are you ready to say &#8220;I do 30&#8243;?</p>
<h5>photo credit: <a href="http://www.facebook.com/Ido30?v=info#/photo.php?pid=3062936&amp;id=94008011669" rel="nofollow" title="I do 30 on Facebook"  target="_blank">ido30.org / Gareth Garvey</a></h5>
<div class="tweetmeme_button" style="float: right; margin-left: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F01%2F04%2Fi-do-30-save-energy-save-planet%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2010%2F01%2F04%2Fi-do-30-save-energy-save-planet%2F&amp;source=airdye&amp;style=normal&amp;service=bit.ly" height="61" width="50" /><br />
			</a>
		</div>
]]></content:encoded>
			<wfw:commentRss>http://blog.airdye.com/goodforwater/2010/01/04/i-do-30-save-energy-save-planet/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>five gifts for the water-wise</title>
		<link>http://blog.airdye.com/goodforwater/2009/12/04/five-gifts-for-the-water-wise/</link>
		<comments>http://blog.airdye.com/goodforwater/2009/12/04/five-gifts-for-the-water-wise/#comments</comments>
		<pubDate>Fri, 04 Dec 2009 22:22:51 +0000</pubDate>
		<dc:creator>Robin Bertelsen</dc:creator>
				<category><![CDATA[lifestyle]]></category>
		<category><![CDATA[charity]]></category>
		<category><![CDATA[shower heads]]></category>
		<category><![CDATA[water barrels]]></category>
		<category><![CDATA[water books]]></category>
		<category><![CDATA[water bottles]]></category>

		<guid isPermaLink="false">http://blog.airdye.com/goodforwater/?p=1443</guid>
		<description><![CDATA[Perhaps you have a water-saver on your list and you’re not sure what to get her. Yes, we know, she probably bores you with facts about how much water is wasted with leaky pipes, how less than one half of one percent of the water on the planet is available for us to use, and [...]]]></description>
			<content:encoded><![CDATA[<p>Perhaps you have a water-saver on your list and you’re not sure what to get her. Yes, we know, she probably bores you with facts about how much water is wasted with leaky pipes, how less than one half of one percent of the water on the planet is available for us to use, and how each day more than 4,000 children die each day from water-related disease, but you still love her.</p>
<p>Here are five gift ideas for the water conservationist in your family or circle of friends.</p>
<h2>1. colorful, filtering, stainless steel water bottles</h2>
<p>No <span style="text-decoration: line-through;">wire hangers</span> plastic water bottles! By now, you know that buying a fresh, virgin-plastic water bottle every time you’re thirsty is bad for the planet in so many ways. Outfit your family with the their own stainless steel water bottle this holiday. Take a look at the line up at <a href="http://www.thewatergeeks.com/BPA-Free-Bottles-p-1-c-3.htm" rel="nofollow" >Watergeeks</a>. Not only are their stainless steel water bottles BPA-free, but they have a built in filter. The filters, which can actually be used with other water bottles too, remove chlorine, lead, heavy metals and other tap water contaminants. Each filter is good for 400 uses &#8211; that&#8217;s a lot of plastic water bottles that never have to be used. We love the wide variety of colors and sizes.</p>
<h2>2. water barrels from recycled plastic</h2>
<p>This is a bit big for under the tree, but…for the ultimate water-saver, how about a <a href="http://www.ne-design.net/standard-rain-barrel.html" rel="nofollow" >water barrel,</a> made from recycled plastic, of course. Perfect for your favorite green gardener.</p>
<h2>3. smart shower heads</h2>
<p>Smarter shower is a gift that keeps on giving every day. We found a <a href="http://eartheasy.com/store/proddetail.php?prod=SS-2100CP-US" rel="nofollow" >showerhead</a> that’s smart enough to switch to a trickle once the water gets hot. Very handy if you’ve got to wait for hot water to find it’s way to the bathroom. Plus, saving just one minute’s worth of water each day conserves 900 gallons per person in a year.</p>
<h2>4. a good read</h2>
<p>A good book or two is always a nice gift. We uncovered a few well-reviewed titles out at Amazon that you might like. May we suggest you get the Kindle version, and then it’s a true eco-friendly gift.</p>
<ul>
<li><a href="http://www.amazon.com/When-Rivers-Run-Dry-Water/dp/0807085731/ref=sr_1_3?ie=UTF8&amp;s=books&amp;qid=1259896587&amp;sr=1-3" rel="nofollow" >When the Rivers Run Dry</a> by Fred Pearce looks at the looming crisis where water is more valuable than oil;</li>
<li><a href="http://www.amazon.com/Following-Water-Hydromancers-David-Carroll/dp/0547069642/ref=sr_1_4?ie=UTF8&amp;s=books&amp;qid=1259896587&amp;sr=1-4" rel="nofollow" >Following the Water: A Hydromancer&#8217;s Notebook</a> by David M. Carroll shows and tells his annual observations from the first breaks in the ice through its reforming in a New Hampshire wetland;</li>
<li>and <a href="http://www.amazon.com/Endurance-Shackletons-Incredible-Alfred-Lansing/dp/078670621X/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1259896747&amp;sr=1-1" rel="nofollow" >Endurance: Shackleton&#8217;s Incredible Voyage</a> by Alfred Lansing. OK, so we’re a bit off topic, but this is a wonderful read and there’s certainly plenty of water in it!</li>
</ul>
<h2>5. a worthy cause</h2>
<p>And the final suggestion for the ultimate conservationist: Make a donation in your friend’s name at one of the many worthy water-related charities. Here are a few to chose from: <a href="http://www.charitywater.org/" rel="nofollow" >charity:water</a> bringing clean and safe drinking water to people in developing nations, <a href="http://www.tapproject.org/" rel="nofollow" >UNICEF’s Tap Project</a> is gearing up for a 2010 program to provide safe drinking water for people in more than 90 countries, or find a group committed to keeping your local watershed, river, bay or other body of water clean and safe.</p>
<p>We’re sure one of these items is sure to be a hit. Of course, if you can think of others, feel free to leave your suggestion in the comments. Happy shopping!
<div class="tweetmeme_button" style="float: right; margin-left: 10px;">
			<a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2009%2F12%2F04%2Ffive-gifts-for-the-water-wise%2F"><br />
				<img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fblog.airdye.com%2Fgoodforwater%2F2009%2F12%2F04%2Ffive-gifts-for-the-water-wise%2F&amp;source=airdye&amp;style=normal&amp;service=bit.ly" height="61" width="50" /><br />
			</a>
		</div>
]]></content:encoded>
			<wfw:commentRss>http://blog.airdye.com/goodforwater/2009/12/04/five-gifts-for-the-water-wise/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
